Advertisers plan to withdraw from X in record numbers

[wvit1001]

wp elon musk and his putin shit are running twitter into the ground



A record number of firms plan to cut advertising spending on X next year because of concerns that extreme content on the platform could damage their brands, dealing another blow to the financial fortunes of Elon Musk’s social media company.

A global survey by market research firm Kantar found that a net 26% of marketers plan to decrease their spending on X in 2025, the biggest recorded pullback from any major global ad platform. Only 4% of marketers overall think X ads provide “brand safety” — certainty that their ads won’t appear alongside extreme content — compared with 39% for Google ads, Kantar said in a report Thursday.

“Advertisers have been moving their marketing spend away from X for several years,” Gonca Bubani, Kantar’s global thought leadership director for media, said in a statement, adding that “a turnaround currently seems unlikely.”

“X has changed so much in recent years and can be unpredictable from one day to the next — it’s difficult to feel confident about your brand safety in that environment.”




https://www.cnn.com/2024/09/05/business/advertisers-x-withdrawal/index.html?cid=ios_app

[Dan]

Advertisers plan to withdraw from X in record numbers

Is that so?  What’s the CURRENT record?

Who is a bigger defender of free speech?  Elon Musk or Kamala Harris?

[Dan]

wp Elon Musk and his Putin shit …

You said “wp” means “the news.”  Do you stand by that, or has your definition changed?  And what “Putin shit?”  Evidence, please.

[Dan]

You do realize Elon Musk is an African-American, right?

[gwboolean]

When Moscow Musk and Putin's Pussy go down there will be no social networks for the MAGA-Commies.  What is a MAGA-Commie to do?  MAGA!!!